Why Choose Vaellon Marketing?
We don't do generic marketing. We build data-driven strategies tailored to the Nigerian market and the diaspora audience. Whether you're a Lagos startup, a UK-based brand targeting Nigeria, or a real estate developer selling to overseas buyers — we know the channels, the culture, and the conversion triggers.
Our edge: Deep local market knowledge combined with international best practices. We track every naira spent and optimize for ROI, not vanity metrics.
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Search Engine Optimization
Technical SEO, on-page optimization, local SEO for Nigerian markets, keyword research, content strategy, link building, and monthly ranking reports.
- Technical site audits & fixes
- Local SEO (Google My Business, maps)
- Keyword research & content clusters
- Link building & authority growth
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Paid Advertising
Google Ads (Search, Display, YouTube), Meta Ads (Facebook/Instagram), LinkedIn Ads for B2B. Full campaign setup, management, A/B testing, and ROAS optimization.
- Google Search & Shopping campaigns
- Meta conversion campaigns
- LinkedIn lead gen for B2B
- Weekly optimization & reporting
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Social Media Management
Strategy, content creation, community management, influencer outreach, and paid social amplification across Instagram, LinkedIn, Twitter/X, and TikTok.
- Content calendar & creation
- Community management
- Influencer partnerships
- Reels/TikTok video production
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Content Marketing
Blog writing, video scripts, email newsletters, case studies, whitepapers, and lead magnets. Optimized for SEO and conversion.
- SEO-optimized blog articles
- Email marketing & automation
- Video scripts & production briefs
- Lead magnets & gated content
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Brand Strategy
Brand positioning, messaging frameworks, visual identity systems, brand guidelines, and go-to-market strategy for new launches.
- Brand audit & positioning
- Messaging & voice framework
- Visual identity & guidelines
- Launch strategy & rollout
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Analytics & CRO
GA4 setup, event tracking, conversion funnels, heatmaps, A/B testing, and monthly performance dashboards with actionable insights.
- GA4 & GTM implementation
- Conversion funnel analysis
- A/B & multivariate testing
- Monthly executive dashboards